MEET THE TEAM
COACHING IS THE
WHOLE PRODUCT.
Forge & Fuel is a small coaching operation by design. Fewer athletes per coach means every program actually gets looked at — every week.
Head Coach & Founder
From the platform to the whiteboard.
I competed in strength sports for over a decade before shifting to coaching full-time. That background shapes everything here — programming is built on what actually moves the needle, not whatever's trending. I started Forge & Fuel to give people the kind of coaching I wished I'd had earlier: structured, honest, and built around the long game.
Certified Strength & Conditioning Coach
Corrective Exercise Specialist
Precision Nutrition L1
The Philosophy
Boring works. We just make it sustainable.
There's no secret method here — just consistent application of the basics, tracked closely enough that small adjustments happen before they become big problems. The job of a good coach is to keep you doing the boring stuff long enough for it to compound.
Progressive overload, tracked every session
Deload weeks built into every block
Honest feedback over feel-good fluff
Programs that flex around your actual life
THE FULL
ROSTER.
Every coach on this team trains the way they coach — in the gym, every week.
ALEX RIVERA
FOUNDER & HEAD COACH
Strength sports background. Runs the Hybrid & Strength Build tracks.
JORDAN LEE
CONDITIONING COACH
Former collegiate athlete. Leads all Conditioning Reset programming.
SAM PATEL
MOBILITY & RECOVERY
Runs recovery protocols and movement screens for new athletes.
CASEY BROOKS
NUTRITION COACH
Precision Nutrition certified. Supports every Hybrid client.
WHAT ATHLETES
SAY.
A few words from people currently on a program.
★★★★★
The weekly check-ins are the difference. I've tried programs before but never had someone actually looking at my numbers and adjusting.
Marcus T.
Hybrid Coaching, 8 months
★★★★★
Form check videos caught issues I had no idea about. My lower back pain disappeared within a few weeks of fixing my hinge pattern.
Dana R.
Strength Build, 5 months
★★★★★
Conditioning Reset rebuilt my work capacity in 8 weeks. I'm not gassed halfway through a session anymore — total game changer.
James O.
Conditioning Reset, 3 months